Are you passionate about paid digital media and ready to take your skills to the next level?
We’re looking for a Digital Paid Media Specialist with 2–3 years of experience who thrives in an entrepreneurial, fast-paced environment. This hybrid role (based in Johannesburg) offers exciting career growth, cross-disciplinary exposure, and the opportunity to work on impactful campaigns across leading platforms.
Main Responsibilities:
- Manage and optimise paid media campaigns across platforms including Google Ads, Meta, TikTok, X (Twitter), and LinkedIn.
- Monitor and adjust budgets, bidding strategies, and targeting to maximise ROI.
- Analyse campaign performance using GA4 and platform analytics to extract insights and make recommendations.
- Compile and present detailed performance reports to clients weekly/monthly.
- Set up and implement tracking tags and pixels.
- Build strong relationships with clients and attend status meetings.
- Support publisher negotiations, media schedule creation, and admin tasks.
- Stay ahead of industry trends, and digital media innovations.
Minimum Requirements:
- 2–3 years of hands-on digital media experience.
- Matric with higher-grade Mathematics (please include results in your CV).
- Proficient in Excel and PowerPoint.
- Strong knowledge of Google Ads (Search & Display), Google Analytics (GA4), and DV360 or similar programmatic platforms.
- Understanding of paid media strategies across multiple digital channels (including Google, Meta, TikTok, X, and LinkedIn).
- Self-motivated, detail-oriented, and passionate about digital marketing.
Preferred:
- Relevant university degree.
- Experience in negotiation, media buying, and client presentations.
- Analytical thinker with strong problem-solving skills.
Please note: As all IQbusiness roles require honesty in the handling of or access to cash, finances, financial systems, or confidential information; our recruitment process requires that the following background checks be completed: credit, criminal, ID, and qualification verification
IQbusiness is committed to sustainable growth and transformation, we embrace diversity and employ previously disadvantaged individuals
