Rafael Rodriguez | IQbusiness

Rafael Rodriguez

Rafael Rodriguez



Rafael Rodriguez leads the IQbusiness Digital offering – a field where he has over 20 years’ experience. He operates together with a highly talented and passionate team who engage creatively with clients to help them test and solidify product concepts, as well as design and execute successful digital initiatives.

Rafael’s areas of expertise include product management, user experience, customer experience management, product design and development, usability and feature design, and software development. He accelerates successful digital decisions and designs for clients who want to use technology to grow their evolving customer base.

Rafael holds a Diploma in Computer Science from Oxford College in Johannesburg.

Other qualifications include:

  • Customer Experience Management: CPP: Certified Process Professional Certification from the BP Group.
  • Agile: Certified SAFE Agilist from Scaled Agile Inc.
  • Innovation of Products and Services – MIT’s approach to Design Thinking: MIT Sloane & Emeritus Institute of Management
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